ReshareGroups let organizations borrow the social media voices of their well-wishers.
ReshareGroups allow well-wishers to sign up as promoters and lend worthy causes their social media voices.
From the point of view of an advertiser, ReshareGroups are a very inexpensive digital advertising mechanism.
From the point of view of a well-wisher, the experience of using ReshareGroups feels just like signing up for a newsletter.
Well-wishers get email messages from ReshareGroups that look like newsletters.
The difference between a newsletter and ReshareGroups is that whereas a newsletter asks a well-wisher to read some content, a ReshareGroups message asks a user to share the content.
And that makes all the difference.
A well-wisher can accept the request directly from her or his email inbox.
When (s)he accepts a request, ReshareGroups automatically posts the message in their social media accounts.
ReshareGroups is free to use.